Google Cracks Down on AI Poisoning: GEO Spam Content Will Be Devalued and Removed
Google updated its generated search governance guidelines in mid-May, officially classifying malicious manipulation behaviors in Generated Engine Optimization (GEO) as spam content. This move targets the challenge of "AI poisoning" in the era of large models, aiming to maintain the fairness of the search ecosystem by taking a stand against advertisers attempting to deceive "AI" by fabricating information.